I dreamed of doing the job I do today. Analyze the functioning of a company, define its strengths and weaknesses,
Overcoming content shock: 5 winning strategies
Millions of pieces of content are created every day: blog articles, videos, podcasts, infographics… This avalanche of information, as fascinating
How to measure the results of your Content Marketing?
There is a paradox in Digital CommunicationTHE Social networks and the Content marketing : the one from measurement of results.
What is content marketing?
Useful, relevant, non-advertising content at the heart of your marketing strategy Have you noticed that traditional marketing, commonly called outbound
Optimize your Content Marketing using Personas
The main thing when writing an article is not the subject, the platform on which you will distribute it or
What is an influencer? – Stéphane Torregrosa
Andy Warhol once said: “ In the future everyone will have their quarter of an hour of world fame When
Webmarketing at the service of entrepreneurs and SMEs
To be entrepreneurwears many hats. Sure you are very talented, but what if sales is not your field? Not all
Bots: the most effective way to lose credibility on social networks!
THE social networks they are great tools. Realize that you can attract a community around you that is interested in
7 reasons why your company needs a Community Manager!
The emergence of social networks hascreated a new need for brands, that of being represented. These new places of exchange
How to challenge yourself professionally?
Have you noticed that most people seem asleep, still… and aren’t aware of it? How many people around you have