Equity Crowfunding: Lokky Reaches Almost 650 Thousand Euros In A Few Days

Lokky, the Italian data driven Insurtech for small businesses, professionals and freelancers, launches a campaign on Mamacrowd and in a few days it reaches almost 650 thousand euros.

• Among the investors who are taking part in the campaign there is also the AZIMUT ELTIF – Venture Capital ALIcrowd II fund which joined in this phase with a first tranche of investment
• The deal will be accessible until September 26th on the platform’s website below connectionwhere it will be possible to invest in the company starting from €249.60

Milan, 05 August 2022 – LokkitheItalian Insurtech dedicated to Small Businesses, Professionals and Freelancers, starts an equity crowdfunding campaign to attract new investors and finance the growth of the companyand a few days after its launch it reached almost 650 thousand euros raised by 46 investors. THEI take care of – opened with a maximum collection target of 2.2 million – will be online until September 26th I am Mamacrowd, the most important Italian platform for equity crowdfunding investmentswhere it will be possible to invest in the company starting from €249.60. Among investors who are taking part in the Campaign there is also the fund AZIMUT ELTIF – Venture Capital ALIcrowd II which joined in this phase with a first tranche of investment.

Purpose of funding is to consolidate positioning on the Italian market, strengthen branding and marketing strategy and accelerate growth also through partnerships with non-financial operators, expanding the offer with exclusive products, also thanks to the Managing General Agent (MGA) model. The company’s strategy involves the implementation of increasingly personalized insurance solutions, thanks to the proprietary algorithm and innovative technologies for the management and use of data, and to partnerships with the main insurance companies. Lokky has currently entered into agreements with various companies active on the Italian market, including Vittoria Assicurazioni, Sara Assicurazioni and Tokio Marine.

«Our clientele is made up of over 6 million micro and small businesses, professionals and freelancers. These customers already subscribe to insurance products for their business activities for around 5 billion in premiums, all sold through traditional channels. There is therefore a very high potential to satisfy the part of customers who already today ask for a digital experience and to attract new professionals and businesses, which until now have remained uncovered also because they are difficult to manage by traditional players», declares Paolo Tanfoglio, CEO of Lokky.

“The collection will allow us to accelerate expansion on the Italian market for become a point of reference for the insurance of micro-businesses and SMEs, and then plan to enter international markets”, concludes Paolo Tanfoglio.

“Lokky works alongside small businesses, professionals and freelancers who have been put to the test in these years of pandemic, we hope that this campaign will be successful and will contribute to creating further tools at the service of the Italian entrepreneurial fabric”, declares Dario Giudici, CEO of Mamacrowd.

“The investment in Lokky, an innovative company active in the Insurtech sector, is in line with the strategy of the ALIcrowd fund through which we support new businesses and entrepreneurs who focus, even in complex economic contexts such as the current ones, on innovation as a lever for development and

growth, with the aim of generating value over time»declares Guido Bocchio, Head of Venture Capital at Azimut Libera Impresa SGR.

The insurance market has seen profound changes in recent years: the digital transformation and the evolution of consumption models – also following the pandemic period – have led to the emergence of new risks and new coverage needs, requiring insurance companies and intermediaries to evolve towards an increasingly personalized offer and leading to an acceleration of trends that were already underway in this market segment. The numbers speak for themselves: research by Lokky, conducted on micro-businesses, professionals and freelancers, revealed that on the insurance front, over half of the entrepreneurs (51.5%) declared that they wanted personalized advice and proposals based on their coverage needs, and that for this purpose, 75.4% said they were willing to share information on their professional activity and over 58% said they were willing to share non-sensitive personal data. The totally digital approach, in fact, accelerates and manages in a rapid, effective, scalable manner, customisation, estimates on different products, digital signatures of customers, replacement archiving of documents (paperless) and supports the correct application of the new rules which aim to increase the transparency and traceability of consents.

Lokki – operational since 2020 and founded by Paolo Tanfoglio and Sauro Mostarda – offers to professionals and companies a totally digital experience: from understanding insurance needs, to customizing the product, passing through payment up to the issuing and signing of the policy. Thanks to innovative technologies in the field of Smart Analytics and Data Enrichment, with the proprietary algorithm optimized in recent years, Lokky offers customers only the coverage most suited to their needs, through total customization of the available products, eliminating superfluous coverage and related costs. The company currently covers the insurance needs of more than 200 types of customers with solutions ranging from damage to buildings to civil liability, employee liability, damage to contents, theft, professional liability, legal protection, other damage to property, and cyber risk. Furthermore, Lokky is natively ready to be integrated by external partners, both digital and physical: Financial Institutions, Fintech and Corporate will be able to incorporate its offer into their own, with great ease of integration, as demonstrated by the 16 already active partnerships.

In 2022 the startup won the Award in the «Best Insurtech 2022” at the sixth edition of the Italy Insurance Awards and was included in the prestigious THE TOP 250 Insurtech.